DEI Webinar: Findings from the 2022 “What Matters Now” Research Report

DEI Webinar: Findings from the 2022 “What Matters Now” Research Report

Join us on Wednesday, September 21 at 2 PM ET

Please join Inclusiv on Wednesday, September 21 at 2 pm ET, as we feature new research produced by CUNA Mutual Group’s Multicultural Business Strategy unit. Their “What Matters Now®: A Multicultural and Multigenerational Consumer Lens,” report is composed of research, developed and digested specifically for credit unions with contributions from nearly 10,000 multicultural and multigenerational participants across the country. The report is chock-full of identity-rich data, insights and action steps for helping members and community achieve financial wellbeing.

The research includes the Native American, Native Alaskan and Indigenous and Multiracial consumer perspectives and gives insight into how the pandemic has impacted consumer finances. It aims to provide credit unions with knowledge that will help us better serve all consumers and live into our founding purpose of people helping people. Find out how these insights can benefit your credit union's membership and community.

To register, please click the button above or go to the link below:

Presenters from CUNA Mutual Group include:

Opal Tomashevska, Director, Multicultural Business Strategy

Opal Tomashevska is the Director of Multicultural Business Strategy at CUNA Mutual Group. She brings nearly 20 years of professional experience in trend analysis, facilitation, organizational development, community organizing, creative direction, multicultural marketing and business leadership. In 2020, Opal was named as one of Wisconsin’s 51 most influential Black Leaders by Madisoon365 Media. Opal serves on the Board of Directors for Urban Community Arts Network, the Advisory Council for the Melanin Project and as the Communications Director for the AACUC Midwest Chapter Board. She holds a Master of Science in Organizational Development and a Bachelor of Science in Psychology.

Edgar Hernandez, Senior Manager, Multicultural Business Strategy

Edgar Hernandez is a Senior Manager with the Multicultural Center of Expertise for CUNA Mutual Group. His passion is helping people and closing the financial wellness gap by using data science and behavioral economics. Prior to this role, Edgar worked for Delve, a top-tier innovation firm that uses design-thinking and engineering to help Fortune 500 firms and start-ups launch new products, and at American Family Insurance. Edgar received his bachelor’s degree in Finance from Iowa State, Master of Business Administration from the University of Wisconsin-Madison and a Certificate in Strategic Decision and Risk Management from Stanford.

Maricela Castillo, Research Specialist, Multicultural Business Strategy

Maricela Castillo is a Research Specialist, Multicultural Business Strategy at CUNA Mutual Group. She was born and raised in Milwaukee, WI and graduated from UW-Whitewater. She has been involved with the credit union movement since 2017 as an intern with CUNA Mutual Group and started her full-time career in January 2020. A 2022 AACUC Commitment to Change Young Professional Leadership Award recipient, Maricela is focusing on multicultural communities and how to make a brighter financial future more accessible for everyone. Her passion for research and creating a positive experience for multicultural communities is what drives her.

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